Roanoke, VA
Traffic Safety

School Zone Safety

The 2022 Roanoke Pedestrian Safety Campaign ended on May 27, 2022. The campaign, led by the City of Roanoke and the Virginia Department of Motor Vehicles, ran for six weeks, with the goals of reducing speeding and improving pedestrian safety near school zones.

Campaign results included:

  • 1,618 quizzes completed
  • 311 stories shared by the community
  • 519 yard signs distributed
  • 8,181 yard signs distributed
  • 14,558,535 total media impressions
Image shows two students carrying backpacks crossing a crosswalk with the caption "No need to speed, keep students safe."

Important Dates

18
Apr 2022

Campaign Begins

27
May 2022

Campaign Ends